
Once upon a time I loved Apple, then I couldn’t stand them, then they embraced unix and I loved them again, and now I’m starting to really dislike them again.
The trouble isn’t that they don’t make products that people find useful, the fact that Apple’s market cap recently surpassed that of Microsoft would suggest quite the opposite. Actually the reason is they are becoming increasingly more like the Office and Windows giant.
I agree fully with Jobs’s notion that HTML 5 and open standards are the future of computing, especially on mobile devices. I’m immersed in the world of development and design and trust me when I say there are few things that anyone in my line of work would enjoy more than never having to consider cross platform compatibility again. Open platforms are beneficial to all involved: end users have a wider range of choice in devices; creators spend more time making great products and less time working around incompatibility problems; and platform developers, knowing the next big thing is a click away, work to make their implementation the most desirable to all parties involved. This isn’t some new idea, it’s the same model that has made the United States one of history’s greatest and most successful countries.
My disagreement lies in the closed platform that Apple has built with their iPhone OS. Apple’s customers (perhaps unwittingly through lock-in contracts) pay between $500 and $700 for their mobile device, and yet they are consistently thwarted in attempts to use the hardware the way they choose. From the App Store lockdown that keeps people from having access to applications like Google Voice and Gay New York 101, to preventing users from installing other OSes on the phone, Apple has blocked users at every turn from doing things that they want to do with a device that the user technically owns.
While I respect Apple’s decision to create an experience that is easy to use, well designed, and (mostly) devoid of poorly designed or malicious applications; I can’t say that I agree with the way they’ve implemented it or in how they pompously tell their customers what is best. I’m a firm believer that a good product can stand on it’s own, and doesn’t need a closed marketplace to survive. Hey Apple, what are you afraid of?
Footnote: The majority of this was written using a drop in replacement keyboard (Swype) on an open source build of the Android operating system that I installed on my Google Nexus One. Forgive me for any spelling/grammar errors, but I think this came out pretty good for something written on a train… I’ll get around to editing it when I’m not in the middle of work.